INDUSTRY:
Branding and Packaging
CLIENT:
Tru Nourish
YEAR:
2024
Tru Nourish Soul Nuts -Branding
about.
Tru Nourish Soul Nuts is a whole nut protein bar brand launching in India, focused on clean ingredients and wholesome energy. The project involved creating a fresh, approachable brand identity—starting with a logo and packaging design that reflects the product’s natural goodness and everyday appeal.
challenge.
The challenge was to strike a balance between a clean, health-forward aesthetic and a warm, accessible personality. The design needed to stand out on shelves while clearly communicating the product’s natural ingredients and nutritional value.
